Director, eCommerce Merchandising in Raleigh, NC at Advance Auto Parts

Date Posted: 6/16/2022

Career Snapshot

Career Description

Job Description

operational execution of “Digital first” product management for Advance Auto Part’s DIY Omnichannel business.  “Digital first” categories are defined as those where Customers most often transact through on-line or eCommerce platforms.   The leader will also be responsible for driving eCommerce and Digital Merchandising best practices, in concert with the owning Product Category Managers,  to support Advance’s profitable growth objectives.   In this position you will…

  • Analyze market opportunities and build a “Digital first” product portfolio to grow in underpenetrated categories
  • Establish, build and manage relationships with key vendors
  • Understand, develop and execute Revenue Growth and Gross Margin initiatives
  • Adhere to Advance vendor management processes and execute on required terms and accounts receivable objectives
  • Develop and implement DIY eComm and in-store promotions
  • Provide custom analyses to understand business trends and support company initiatives
  • Analyze customer specific, market and consumer data in order to make business building recommendations and develop high quality supporting presentations
  • Develop expertise on competitive manufacturers, local consumer insights, regional differences and key customers
  • Participate in implementation of Digital and in-store selling concepts and tools to support category

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following.  Other duties may be assigned.

  • Implement a category management approach to developing efficient assortments, pricing, and promotional strategies that will maximize sales growth and GMROI performance
  • Provide sales forecasts and meet with key members of the replenishment group weekly
  • Monitor the fill-rate of vendors and take corrective action with a high sense of urgency when fill-rates fall below the corporate goals, maintain inventory levels (days on hand) and manage to the established goals
  • Lead the successful launch of category plans, ensuring that product and services will be executed flawlessly
  • Drive new item creation, planogram reviews, disposition of discontinued products, and internal communications
  • Work with the Pricing department to ensure Advance Auto Parts has competitive pricing in the market area including retail, promotional, and professional pricing strategies
  • Relentless negotiations with suppliers for lowest total costs of new and existing programs pricing and/or additional funding for same
  • Manage marketing programs for assigned categories. Build effective promotional programs, lead execution, and analyze results in collaboration with suppliers and marketing teams
  • Forecast, monitor, and take action to deliver on key performance metrics (Sales, Margin, Inventory)
  • Develop category knowledge to become product expert and maintain up to date information to react rapidly to industry changes
  • Must embrace working in a highly collaborative team environment to support overall business objectives.  


To perform this job successfully, an individual must be able to perform essential duties satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Category Management
  • Strong negotiation skills
  • Strategic thinking skills
  • Excellent people management experience – team building, coaching for success, etc.
  • Cross functional collaboration
  • Excellent written and oral communication skills including experience delivering presentations to executive level management
  • Ecomm / Digital and B2C Omnichannel expertise
  • Proficiency in Microsoft office tools and familiarity with Agile methodology


  • Bachelor’s Degree in Business Administration, eCommerce/Digital Commerce preferred; and
  • 12-15 years of experience in Category Strategy, Category Management, Vendor Relations, Negotiations, Financial Literacy/Pricing
  • 5+ years of experience as a leader of people
  • Or, equivalent combination of education and experience


  • Leader of 7-10 Team Members, with 3-4 direct reports