Digital Product Owner, Catalog - Roanoke, VA - Advance Auto Parts

Date de Publication: 2/15/2021

Résumé de l'offre

  • Type de contrat:
    Employé à plein temps
  • Type de poste:
  • Date de Publication:

Description de l'offre

Job Description

The Digital Product Owner, Catalog is focused on the customer experience of finding products in the various electronic catalog user interfaces at Advance Auto Parts. The Product Owner is responsible for engaging directly with field team members, professional customers, and retail customers to understand the customer journey of finding the right product within AAP sales channels, to determine metrics to measure the success of meeting the needs of that customer journey, and to develop and articulate a roadmap of improvements to the product lookup experience to better meet the needs of that journey. The Digital Product Owner then partners with catalog, point of sale, and ecommerce teams – both line of business and IT – to drive the development of that roadmap. The Digital Product Owner supports the Vice President of Customer Facing Systems and directly partners with the Director of Catalog, Director of Store Systems, and Director of Professional eCommerce on developing the omnichannel product lookup experience. The Digital Product Owner needs demonstrated ability in IT Product Management; strong communication, presentation, and financial skills; and embodies the cultural beliefs of Take Action, Be Accountable, and Speak Up.


ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

  • Assesses quickly with a track record of getting up to speed and adding immediate value to new situations
  • Entrepreneurial mindset, capable of managing a complex product (product lookup / search) with multiple target users and user journeys
  • Work closely with and facilitate the communication and interaction among Product Owners, IT Leadership, Field Team Members, and Customers
  • Develop and articulate a consistent vision and message for the product lookup experience and supporting search engines – complete with relevant key performance indicators and return on investment
  • Create and manage overall roadmap for catalog search engine and product lookup experience (results pages, queries).
  • Prepare materials for and present to Executive, Board-level management and the full organization (Quarterly Town Hall, etc.), providing status updates and overall program updates
  • Lead program meetings and prepare and present status reports on a regular basis
  • Manage financial KPIs to track financial performance relative to expectations
  • Consistently demonstrate AAP cultural beliefs and leadership competencies


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Advanced skill in MS Office Professional Series (Excel, Word, Access, PowerPoint, Project, Visio and Outlook).
  • Solid understanding of business mathematics and basic project accounting principles.
  • Proven experience handling multiple assignments and using strong prioritization skills.
  • Ability to work in high-expectation situations providing leadership and collaboration to deliver solutions.
  • Ability to effectively communicate to Executive and Board-level management.
  • A wide variety and degree of creativity and latitude is expected.  The Sr. Manager will be expected to work with minimal supervision.
  • Advanced critical thinking and negotiation skills with the ability to make recommendations.
  • Strong interpersonal, collaboration and communication skills.
  • Ability to effectively present information across all levels of the organization; and cultivate relationships with internal and external customers to achieve business objectives.
  • Relies on extensive experience and judgment to plan and accomplish goals. Familiar with a variety of business related concepts, practices and procedures.
  • Proven experience and knowledge on search engine optimization and ecommerce traffic growth


  • Bachelor’s degree or equivalent experience and 5+ years of relevant experience in optimizing search engines and/or ecommerce user experience


  • This position directly or indirectly supervises at least one project team.


  • None required


The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit and talk or hear.  The employee is occasionally required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms; and stoop, kneel, crouch, or crawl.  Specific vision abilities required by this job include close vision, distance vision, color vision, and ability to adjust focus.


The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment is usually moderate.